Travis Scott's promoting his new McDonald's meal to the fullest effect.

On Tuesday afternoon (Sept. 8), La Flame hit up a McDonald's in California only to be rushed by a barrage of fans. Absorbing the moment, Scott put his phone up into the air to film himself and the pandemonium unfolding just behind him.

Check out the footage of the AstroWorld rapper with his fans for yourself just below.

In the video, you can see the massive crowd behind Travis as he stands on a raised platform of some sort and stares into his camera lens. Of course, he shouts his signature catchphrase as he soaks up the atmosphere. "It's lit," he says as people roar behind him.

Travis' celebration arrives hours after McDonald's officially let loose his new $6 McDonald's combo. The new meal consists of a quarter pounder with cheese, bacon strips, fries and a sprite.

“Everyone has a favorite McDonald’s meal, no matter who you are,” says McDonald’s U.S. Chief Marketing Officer, Morgan Flatley. “Travis is a true McDonald’s fan having grown up visiting our restaurants in Houston, not to mention one of the biggest musical acts and cultural icons in the world. This is the first time in nearly 30 years we’ve introduced a superstar’s name to our menu – we’re excited to bring the Travis Scott Meal to a McDonald’s near you starting next week.”

The last celebrity to have their name in a McDonald's menu was none other than NBA legend Michael Jordan.

“I couldn’t be more excited to bring the Cactus Jack x McDonald’s collaboration to life,” Scott says. “We are bringing together two iconic worlds. Including a charitable component was key for me, and I can’t wait for people to see what we have in store.”

See a commercial for the new combo below.

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